Criteria:
- Executive Track Record & Enterprise Impact (25 points)
(Maximum 350 words)
Provide a concise overview of the nominee’s career progression in marketing leadership.
Judges will assess:
Strategic marketing leadership
Responsibility for brand, growth, and customer strategy
Evidence of commercial outcomes driven by marketing leadership.
- Leadership Judgement, Governance & People Impact (25 points)
(Maximum 250 words)
Provide evidence of the nominee’s leadership approach within technology organisations.
Judges will look for:
Leadership in building high-performing marketing teams
Commitment to brand integrity and responsible marketing
Ability to lead creative and strategic teams.
Question 3 – Strategic Execution & Commercial Impact
Detail achievements within the organisation over the past 12–18 months.
Examples may include:
- Major marketing campaigns or brand transformation
- Customer growth or audience expansion
- Market share gains
- Measurable commercial outcomes driven by marketing strategy
Judges will assess the commercial impact of marketing leadership.
Question 4 – Distinction & Broader Leadership Contribution
(250 words – 25 points)
Outline why the nominee represents exceptional leadership relative to peers.
Examples may include:
- Industry leadership or thought leadership
- Contribution to Ireland’s economic or innovation ecosystem
- Mentoring or advisory roles
- Influence beyond their organisation
Judges are seeking leaders whose impact extends beyond individual organisational success.
Evidence Requirement
Submissions should include at least three pieces of supporting evidence where possible, such as:
- Financial performance indicators
- Market growth or expansion metrics
- Operational improvements
- Policy or societal outcomes
- Independent recognition or awards